UBS is enhancing its AI capabilities with a significant investment in generative AI, including the deployment of 50,000 Microsoft Copilot licenses and a proprietary chatbot named Red. By year-end, Red will be available to 20,000 employees across Switzerland, Hong Kong, and Singapore, providing streamlined access to product information and investment research.Primarily utilized by customer advisors, Red features a user-friendly interface and an integrated feedback loop for response quality. It connects to UBS-specific modules, offering quick access to product data and in-house financial insights, ultimately improving efficiency for new employees.
